Starter
$29
per month
Billed monthly · cancel anytime
For founders testing their ICP and figuring out what works.
  • 50 prospects per month
  • 20 outreach emails per month
  • AI-generated personalized copy
  • ICP description — no list building
  • Email delivery infrastructure included
  • Dashboard + email tracking
Get Started →
Pro
$199
per month
Billed monthly · cancel anytime
For founders running full GTM motions who need volume and speed.
  • Unlimited prospects
  • 500 outreach emails per month
  • Everything in Growth
  • Advanced reply qualification
  • Calendar scheduling integration
  • Priority support
Get Started →
Still 10x cheaper than Artisan ($2K/mo) — you keep more of what you earn.

What's included across plans

Feature Starter Growth Pro
Monthly prospects 50 Unlimited
Outreach emails / mo 20 500
AI prospect research
Personalized email copy
Email delivery infrastructure
No domain warmup required
Autonomous reply handling
Multiple ICP targets
Calendar scheduling
Priority support

Common questions

No. Sellara handles all email delivery infrastructure — domain configuration, deliverability, warmup. You describe your business and Sellara starts finding prospects. That's it.
Outreach pauses until your next billing cycle resets the counter. You won't be charged overages — just upgrade to a higher plan if you're consistently hitting the limit.
Yes. No annual contracts, no cancellation fees. Cancel from your dashboard and your subscription ends at the next billing date.
Artisan starts at $2,000/mo and requires weeks of training. Salesforge requires Mailforge + Infraforge for infrastructure. Both are built for enterprise sales teams with SDR managers. Sellara is built for solo founders — you describe your ICP, Sellara finds prospects and sends emails autonomously, no supervision required.
Each initial cold email sent to a prospect counts as one outreach email. Follow-ups within an active thread do not count against your limit.

Your pipeline isn't going to build itself.

First prospects in under 5 minutes. No credit card to try.

Describe Your Business →